Events, News
MNA leads way with Black Country Business Festival
The MNA has played a leading role in shaping the Black Country Business Festival 2019, the second annual showcase for local industry.
The programme for the fortnight-long festival, which includes more than 100 live events across the region, was officially launched by editor-in-chief Martin Wright at the Grand Theatre in Wolverhampton on Tuesday.
The celebration will include large expos and gala dinners through to factory tours, small workshops and networking events.
The events will take place at venues all over the Black Country. Most are free to attend, but tickets must be booked in advance and are available on a first come, first served basis.
Kim Hazel and Darren Griffin, who partnered the Chamber to organise the publication and the advertising, both attended Tuesday’s launch.
Martin Wright said: “It’s fitting that as the biggest-selling regional daily newspaper in England we are supporting one of the country’s largest business events.
“This is a region that is really going places and we at the Express & Star are delighted to support the festival and to be part of this wonderful success story.
“The 52-page brochure is packed with useful information about the festival, not least that all-important calendar of events, and it showcases the thriving business community we have here.”
The MNA is staging two events for the festival, which has eBay as the headline sponsor.
The Star Public Relations “escape room” challenge on May 17, which will see delegates test their PR skills in real-time at the Grand Theatre, is fully booked.
Colleagues from across the MNA will take part in Content is Key: How to share your business news, which will be held at the Express & Star on May 21.
John Corser, Express & Star business editor, will give his insight into how companies can ensure they get their messages to multiple audiences at once.
He will also explain how he has adapted to the digital world and in particular, how his social media presence has developed a whole new audience. Delegates will be given guidance by Sundeep Sehijpal of Star PR.
At Tuesday’s launch, Corin Crane, Chief Executive of Business Festival founders the Black Country Chamber of Commerce, said: “Things are really starting to heat up now.
“We’ve got an extremely strong programme of over 100 useful, interesting, thought-provoking, exciting and engaging events that will benefit businesses across the Black Country and beyond, helping them to learn, share, interact, engage and grow.
“Tickets to events will be flying out the door from now, so it’s important that everyone registers for the events they want to attend as soon as possible.”
